Beyond the need to quench their thirst, consumers seek a strong emotional impact from their beverage, such as a stimulation in a sports drink, comfort in a hot tea or natural taste in a fruit juice.
The beverage market is a highly dynamic segment where successful innovation is a key differentiator. At Firmenich, we continuously challenge ourselves to be the thought leaders in flavor solutions, and have developed a flavor portfolio for every application, among them:
- an industry leading citrus experience proposing unique citrus flavor applications and technologies;
- a solid expertise in coffee tea flavors including flavors for coffee mix applications (Vanilla, Hazelnut, etc.);
- a complete portfolio of natural From The Named Fruit (FTNF) and From The Named Juice (FTNJ) flavors;
- a global focus on freshness, authenticity and naturalness
- unique technologies to enhance the benefits of masking undesired notes;
- a full range of unique value-adding proprietary delivery systems, such as encapsulated flavors and powder and liquid flavors for clear and cloudy beverages.