Firmenich Marks 3 Years of its Flagship ALIBABA E-shop with Broadest Ingredients Portfolio & Enhanced Digital Experience
Firmenich, the world’s largest privately-owned perfume and taste company, marks third anniversary of its flagship ALIBABA e-shop, with an enhanced range of fragrance and flavor ingredients and a best-in-class digital customer experience. Offering a quadrupled selection of signature products, the pioneering Firmenich ALIBABA e-shop includes a brand new series of flavor ingredients aimed at SMEs (small and medium-sized enterprises) in China. Marking a new digital milestone for direct customer engagement, the e-platform offers an improved payment system, one-click access to marketing kits, and immediate access to customer service online.
Firmenich Group joins Union for Ethical BioTrade, strengthening its commitment to biodiversity & natural ingredients sourcing
Firmenich, the world's largest privately-owned fragrance and taste company, has become a member of the Union for Ethical BioTrade (UEBT), a non-profit association that promotes sourcing with respect. UEBT membership recognizes that Firmenich is operating worldwide according to ethical sourcing principles and has developed effective work plans for its supply chains on biodiversity, fair and equitable benefit sharing, local development, and labor rights.
Firmenich Launches Dynarome® TR for Natural Heat-induced Aroma in Plant-based Meat Analogs
Firmenich, the world’s largest privately owned fragrance and taste company, is proud to announce the launch of Dynarome® TR, the latest addition to its proprietary SmartProteins® technology portfolio. Dynarome® TR is designed to deliver a natural, authentic and mouthwatering cooking aroma for meat analogs across several plant-based food formats.
Firmenich launches Scentmate™, The New Way to Scent
Firmenich, the world’s largest privately-owned fragrance and taste company, introduces ScentmateTM, the first AI-enabled platform that streamlines and simplifies co-creation to deliver winning fragrance solutions for entrepreneurs and independent brands. Serving a very fast-growing market, ScentmateTM gives immediate access to exceptional scents, making dedicated perfumers and experts available throughout the entire journey.
Firmenich Joins United Nations Global Compact CFO Taskforce to Drive Corporate Finance Strategies with Real-World ESG Impacts
Firmenich, the world’s largest privately-owned fragrance and taste company, has joined the UN Global Compact CFO (Chief Financial Officer) Taskforce, the first-ever global initiative promoting sustainable corporate finance and scalable investments in pursuit of the UN Sustainable Development Goals (SDGs). By signing the first UN-backed principles for integrated SDG finance and investment, Firmenich is driving corporate finance strategies with real-world Environmental Social & Governance (ESG) impacts and helping to create a sustainable financial system.
Firmenich, the world's largest privately-owned fragrance and taste company, unveils the Firgood™ collection, a brand new range of pure, 100% natural extracts obtained by a revolutionary, sustainable proprietary extraction technology. This patented process, pioneered by Firmenich, enables the processing of biomass never previously used in the industry for natural ingredients.
Firmenich Appoints Dr. Sarah Reisinger as Chief Research Office
Firmenich, the world’s largest privately owned fragrance and taste company, appoints Sarah Reisinger as Chief Research Officer, effective July 1, 2021. She will report to the Group CEO, Gilbert Ghostine, as a member of his executive team after most recently serving as Senior Vice President of Research Operations. Dr. Reisinger will succeed Professor Geneviève Berger, who is staying on as a Strategic Advisor to the CEO, before her retirement from the Group on December 31, 2021.
Harnessing the Power of Fragrance to Create Positive Emotions: Firmenich EmotiOn Program
Firmenich, the world’s largest privately-owned perfume and taste company, reveals its EmotiOn program, offering customers a new suite of fragrance tools and solutions to co-create emotional scents for products. Bringing together proprietary consumer insights from across the world, our cutting-edge neuroscientific research and the expertise of our perfumers, this unique approach helps customers deliver positive emotions to consumers.
Firmenich Enters Strategic Partnership with Essential Labs, LLC, a Leading B2B E-Commerce Supplier of Fragrance Solutions
Firmenich, the world’s largest privately-owned fragrance and taste company, has entered into a strategic partnership with Essential Labs, LLC, a leading B2B supplier of fragrance solutions supporting entrepreneurial, independent businesses in the premium home segment. As part of this partnership, Firmenich will acquire a significant non-controlling interest in Essential Labs, LLC.
Firmenich Unveils Innovative Natural Solution to Recreate Meat-like Juiciness in Plant-based Alternatives
Firmenich, the world’s largest privately owned fragrance and taste company, is proud to announce the launch of Dynarome® SR, its proprietary, natural, Sustained Release technology designed to deliver an even more authentic meat experience in plant-based analogs. Dynarome® SR mimics animal fat release to recreate the same juicy taste and succulence in vegan products.
Firmenich Launches Path2Farm™, Adding a State-of-the-Art Digital Traceability Tool to its Naturals Together™ Platform
Firmenich, the world's largest privately-owned fragrance and taste company, unveils Path2Farm™, a proprietary digital traceability application for natural ingredients sourcing, from producer to factory. Part of its Naturals Together™ platform for excellence in Naturals, Path2Farm™ adds a new, advanced capability to the Group’s responsible sourcing strategy.
Beauty Executive Robin Mason Joins Firmenich as President, Fine Fragrance North America
Firmenich, the world’s largest privately-owned fragrance and taste company, announces the arrival of Robin Mason as President, Fine Fragrance North America, effective June 14, 2021. Mason will lead Fine Fragrance operations in the region, with responsibility for creation, sales, marketing, fragrance development, technical development and innovation.
Firmenich, the world’s largest privately-owned fragrance and taste company, is proud to announce the launch of FreshSlice™, a proprietary, all-natural collection of next-generation citrus oils for flavors.
Fine Fragrance RE│IMAGINED: Firmenich and Central Saint Martins Project the Future Role of Fine Fragrance
Firmenich, the world’s largest privately-owned fragrance and taste company, has teamed up in an exclusive collaboration with world-renowned arts and design college Central Saint Martins in London to reimagine the future of fine fragrance.
Firmenich is not just the largest privately-owned perfume and taste business in its industry. It is also the name of a Family that has been personally committed to its Colleagues, Customers, Communities & Creativity for more than 125 years.