Firmenich created 3 captivating specialties with OUD ASSAFI™ to enlarge the experience of the magic.
Well balanced association of ingredients, some of which are captives, blended together to create an inspiring specialty. The composition may be a unique technical solution to create natural reconstitutions. They are the result of a close collaboration between Firmenich perfumers and specialists from our Natural Ingredients Center of Expertise.
Did you know ?
SAMRAT means "IMPERIAL" in Indian language.
Aquilaria malaccensis variety has been first registered by Firmenich for use in Perfumery in 2018.
For several generations, our Naturals Together™ partner has been sustainably extracting the finest Aquilaria malaccensis using time-honored traditional methods, supporting social actions and providing a positive impact on the local community. Our supplier, a family-owned company, has been responsibly growing and producing oud in Sylhet region for four generations, they now manage more than 600 000 Aquilaria trees. This treasure results from a patient collection of thousands of Aquilaria in the surroundings of Sylhet, hundreds of them being over 80 years old, and impressive plantations of trees ranging from 5 to 50 years old. Firmenich and its supplier share the same vision of responsibility. Because they inherited thousands of mature trees, for every one cut down, they plant five that will be left untouched for the future generations.