Firmenich Introduces New “Smart Protein” Solutions for Great-Tasting Plant-Based Food & Beverages
Geneva, Switzerland, May 14th, 2019 – Building on the growing vegan and vegetarian movement, Firmenich has introduced a comprehensive portfolio of “Smart Protein” solutions, including ingredients and delivery technologies designed to create great-tasting plant-based food and beverages. Combining its mastery of taste, with its world-class science and in-depth consumer understanding, these capabilities enable Firmenich’s customers to create delicious eating experiences across savory, sweet and beverages.
"Plant-based protein continues to go mainstream, as many consumers recognize that less meat in their diet is good for them and for the planet," said Emmanuel Butstraen, President of Firmenich Flavors. “As alternative proteins often disappoint in terms of taste and mouthfeel, our “Smart Protein” solutions are designed to enrich the total eating experience, addressing all product development needs, from great taste and aroma to nutrition and functionality.”
Building on years of research and collaboration with experts, Firmenich’s new portfolio addresses the key challenges associated with plant-based proteins, from off notes and bitterness to perceived dryness and overall desirability. In Savory, Firmenich’s expertise in taste modulation and delivery technologies offers the fatty succulence and juiciness typical of meat proteins, which are generally missing in their plant-based equivalents. As a result, Firmenich has achieved remarkable success in a wide range of applications, from classical meat analogues such as vegetarian burgers and sausages, all the way to vegan cheeses and seafood alternatives.
Extending this innovation to sweet goods and beverages, Firmenich combines a wealth of proprietary technologies, to address the challenges of texture control, flavor release and minimize ingredient interactions during processing. Today, the company’s experts have tailored solutions to address bitterness, grittiness and lack of creaminess in plant-based protein yogurts, beverages and fortified bars.
This launch of the ‘Smart Protein’ capabilities follows a string of recent acquisitions, including Campus, an innovator in natural functional ingredients. “Campus brings an exciting dimension to our Smart Proteins expertise,” commented Mark Bailey, Vice President of Global Business Development. “By combining our capabilities, we are setting ourselves up to offer the most comprehensive range of flavor and functional ingredient solutions for protein applications, cutting across animal and plant-based products.”
Firmenich is committed to leading the conversation on making affordable, delicious, healthy and sustainable protein options available for all. In 2017, the Group opened its dedicated Culinary Center of Excellence for Smart Proteins in Vienna as well as hosted its very first conference on alternative and sustainable proteins in Geneva.
Watch the video below:
Building on this success, in October 2019, the Group will hold its second conference on alternative proteins at Campus’s headquarters in Parma, Italy. To be attended by key culinary thought leaders and experts in the field, the event will focus on the challenges of creating new and enjoyable Flexitarian eating experiences. The Flexitarian diet, as cited by the Lancet report on Healthy Diets From Sustainable Food Systems, has been defined as the universal healthy diet and as a key factor in being able to sustainably feed the world’s population as it reaches 10 billion by 2050.
For more information on ‘Smart Proteins’ or to contact the Firmenich team, visit our website.
Firmenich is the world’s largest privately-owned perfume and taste company, founded in Geneva, Switzerland, in 1895. Driven by its purpose to create positive emotions to enhance wellbeing, naturally, Firmenich has designed many of the world’s best-known perfumes and tastes, bringing delight to over four billion consumers every day. Renowned for its world-class research and creativity, as well as its leadership in sustainability, each year, Firmenich invests 10% of its turnover in R&D to understand and share the best that nature has to offer responsibly. Firmenich had an annual turnover of 3.7 billion Swiss Francs at end June 2018.