Firmenich Marks 3 Years of its Flagship ALIBABA E-shop with Broadest Ingredients Portfolio & Enhanced Digital Experience

Firmenich, the world’s largest privately-owned perfume and taste company, marks third anniversary of its flagship ALIBABA e-shop, with an enhanced range of fragrance and flavor ingredients and a best-in-class digital customer experience. Offering a quadrupled selection of signature products, the p

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