Human Insights
Foresight & Trenz
Prospectors of trends at their earliest stage, our Foresight and Trenz Team brings you an in-depth understanding of the all the different forces affecting the consumer landscape and how they will shape the marketplace. With this prospective vision, together we are able to inspire new product development in food and beverage.
The Trusted Foresight You Need to Boldly Innovate
Our focused approach and validated methodology doesn't just inform; it enables you to understand the pulse of the world as we:
EXPERIENTIAL DISCOVERY
Trenz Walks
What if you could curate the most interesting, fun, intriguing and undiscovered parts of a city into a living art gallery for your inspiration? Firmenich Trenz® Walks do exactly that, taking you on a physical or virtual journey that will excite and challenge all of your senses and leave you energized with new possibilities.
EXPERIENTIAL DISCOVERY
Sensorium
The Firmenich Sensorium brings consumer lifestyle trends to life in a multi-sensorial event, setting the stage for inspiring food and beverage opportunities. Partake in a fully immersive story that surprises and stimulates the senses through carefully crafted moments or environments. While some things are best left to the imagination, others must be experienced!
