Consumer Fragrances Insights

COVID 19 Global Survey: Wave 2 - Adjustment

This follow-up report, tracks consumer discussions on social media about the COVID-19 pandemic. It focuses specifically on differences between countries that reopened, countries that are still in quarantine and countries that are entering or already in their second lockdown. 


Taking into account the fluid nature of the pandemic around the world, it analyzes what ‘new normal’ acutally means to consumers in all these countries. How they adjust to new circumstances and the impact these changes have on their consumptions patterns.

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