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Consumer Fragrances Insights

The Future of Aromatherapy

More consumers are investing in an holistic approach to health and wellness that includes nearly every aspect of life, even sleep. They are increasingly participating in fitness classes and activities that improve wellbeing, searching for spiritual fulfilment, eating organic and natural foods, taking health supplements and following special diets, and using products, devices and apps that aid sleep. 


Aromatherapy plays an important role on this journey, as an holistic healing treatment that uses natural plant extracts to promote health and wellbeing. Whether its incorporated as a daily ritual or used to kickstart other activities, we track the developments in the world of aromatherapy, today and in future.


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