Firmenich Celebrates 30 Years of Growth in Turkey with New Facility Designed for Greater Innovation & Speed-to-Market
Geneva, Switzerland, June 26, 2019 – Celebrating 30 years of growth in Turkey, Firmenich is proud to announce its new and expanded facility in Istanbul, strategically located to serve the dynamic Turkish market, as well as Europe and the Middle-East. With state-of-the-art laboratories for enhanced creativity and fast speed-to-market, this facility is designed according to the WELL Building Standard™, the global benchmark for employee wellbeing in the workplace.
“Following three decades of solid growth in Turkey, this strategic investment reinforces Firmenich’s commitment to this dynamic market,” said Gilbert Ghostine, CEO, Firmenich. “With this new creative center in Istanbul, we are set up to deliver winning scent and taste innovation to our customers with greater speed-to-market.”
“Today’s opening is in line with our ambitious growth plans in Turkey and beyond”, said Dilek Arvas, Director & General Manager, Firmenich Turkey. “With our people at the heart of everything we do, we designed this new facility with our colleagues’ wellbeing top of mind, to offer an optimal working and creative environment where everyone can thrive.”
Building on its unique legacy of responsible business, Firmenich operates an inclusive capitalism business model based on delivering positive value for all its stakeholders, including people, planet and society. Putting people first, Firmenich is one of only seven companies worldwide, and the first ever in Turkey, to be globally certified as a gender equal employer by EDGE, the gold standard for workplace equality.
Another key pillar of its inclusive capitalism business model is the Group’s commitment to preserving the planet, by leading the most traceable, ethical and sustainable value chain for its natural ingredients. For instance in Turkey, Firmenich works hand-in-hand with producers in the Isparta region, in mid-Anatolia, to harvest Turkish Roses, known for their beauty and delicacy, in the most sustainable way possible.
When it comes to society, as leaders in the Science of Taste, Firmenich plays a key role in addressing today’s malnutrition crisis, by making healthier food and drink options taste delicious for all. For example, its latest technology TastePRINT™ can reduce up to 100% of added sugar naturally without compromising on taste. Last year alone it removed 150 metric tons of sugar from products that people love, removing 600 billion calories from their diets.
Firmenich is the world’s largest privately-owned perfume and taste company, founded in Geneva, Switzerland, in 1895. Driven by its purpose to create positive emotions to enhance wellbeing, naturally, Firmenich has designed many of the world’s best-known perfumes and tastes, bringing delight to over four billion consumers every day. Renowned for its world-class research and creativity, as well as its leadership in sustainability, each year, Firmenich invests 10% of its turnover in R&D to understand and share the best that nature has to offer responsibly. Firmenich had an annual turnover of 3.7 billion Swiss Francs at end June 2018.