Citrus
Citrus represents a universe unto itself. From the ubiquitous orange, lemon, lime and grapefruit to the more uncommon mandarin, clementine, yuzu and tangerine, there is always something new to discover.
The World of Citrus
Firmenich scientists and flavorists are continually exploring the intimate secrets of citrus fruits, from the peel to the juice to the seeds and more. We can deliver the sweetness, flavor and zing of freshly squeezed juice so that your products surprise the consumer with an incomparable sensory experience.
With more than 1,200 flavor products covering all profiles and tonalities, Firmenich offers a differentiated and innovative portfolio of citrus solutions. With four Citrus Centers (Lakeland, Florida; São Paulo; Geneva; Shanghai) we benefit from a global innovation network, which is further enhanced by regional creation capabilities.
FLAVORING SOLUTIONS
That "Fresh-Squeezed" Taste to Suit Every Beverage
We are leaders in creating concentrated citrus products and flavor systems of unmatched taste performance from an extensive range of citrus ingredients and compounds. These systems complement all types of beverages, such as clear flavored water, carbonated soft drinks, alcoholic beverages, and juices, restoring the flavor volatiles lost during processing and giving that sought-after ‘fresh-squeezed’ taste.
To obtain winning flavors solutions for our customers' products, we use a number of in-house refined technologies ranging from unique concentration technologies, such as Tetrarome® and Citronova® and our newest introduction FreshSlice®, to industry leading encapsulation methods like Durarome®, which protects the flavor until the moment of consumption.

I'm developing a new product featuring Citrus and need help with...
We work together with our customers to create winning citrus flavored beverages through:
OUR TECHNOLOGIES
Introducing Orange NextGen
Firmenich Orange NextGen replacers and extenders help mitigate the rising cost and supply challenges of orange oil. Orange NextGen are a natural, sustainable alternative to FTNF (From the Named Fruit) orange oils, achieving equivalent flavor at significant economic benefit.
The global orange oil market has been under severe pressure & volatility in recent years due to crop shortages, poor fruit quality, environmental challenges and transportation instability. To address these supply disruptions and meet the growing demand for orange citrus oils, Firmenich has developed a range of natural, high performing Orange WONF (With Other Natural Flavors) solutions to help you squeeze more flavor into your brands.
-
Authentic Taste: Leveraging our strong in-house citrus capabilities, advanced analytical expertise and deep understanding of natural molecules, our experienced Citrus Flavorists have created WONF substitutions with equivalent taste to FTNF Oils.
-
Reliable Supply: Orange Oil supply & price is heavily dependent on the crop performance (harvest, yield, disease, quality); Orange NextGen eliminates supply disruptions by ensuring dependable supply and standardized high quality.
-
Cost Competitive: Orange NextGen provides cost in use benefits while delivery true-to-fruit orange taste.
Creating on-trend, delicious orange flavored sparkling water, juices, alcoholic beverages, sweet goods and savory products is now easier than ever with Orange NextGen.

Orange is one of the most preferred flavors around the world. It is often linked to our childhood and no matter where it goes, people simply love it.
At Firmenich, in the region of Rio Grande Do Sul, Brazil, we engage in strategic partnerships to support smallholder citrus growers and work together at source with farming families. Together, we are sustainably sourcing the best qualities of the world-famous Valencia oranges for our creators, customers and consumers to enjoy.
Watch the movie to learn more.
